Charting the future of customer care through a core optimization philosophy

February 26, 2018

New customer-care technologies have made it possible to maximize revenues, savings, and customer experience all at once. But to maximize competitive advantage, companies must be smart—and quick.

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How to build a data-first culture for a digital transformation
How to build a data-first culture for a digital transformation

Getting better data is key to eliminating the unknowns of a digital transformation. At Sprint, as CDO Rob R...

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Marketing’s hidden treasure: Better CPE can unlock millions to fuel growth
Marketing’s hidden treasure: Better CPE can unlock millions to fuel growth

Overlooked and often forgotten, consumer promotions and engagement (CPE) can be a major source of revenues.

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